Leitmotiv
Art school
Leitmotiv — Leading art school in Colombia, focused on developing the skills and competencies of people interested in creative professions.
The identity of the school arose from two concepts:
Explore: go around a place to know it or discover what is in it.
Motiv: repeating pattern.
The logo is built from the exploration of a geometric shape that moves, rotates, straightens, repeats itself forming the word Leitmotiv.
Likewise, visual language occurs through the exploration of forms and the generation of patterns or leitmotivs.
